Doubling turnover in three years
Our client’s business operates within a nationwide franchise providing procurement consulting services. Their customer base is focused on the utilities industry but includes a significant number of local SME clients and a small number of national multi-site charitable organisations.
The Rokker team were brought in to identify opportunities for inclusion in an actionable roadmap of Minimum Viable Initiatives (MVIs)© to enable the company to double their turnover within three years.
Process
We ran a range of workshops with our client’s team, including a collective Unpacking Session, Value Proposition Canvas, ERRC, and SWOT Analyses based on our PRISM lens process methodology.
In-house desk research supplemented internal feedback with further understanding of the competitive landscape. We also conducted telephone interviews with their clients to gain deeper insight into their demographics, expectations, and past experiences. We also used our THRIVE questionnaire in conducting individual in-person interviews with all personnel, which meant we were able to observe internal procedures first-hand.
Solution
Our research enabled us to identify five key areas of opportunity to facilitate business growth. We broke these down into smaller actionable tasks (Minimum Viable Initiatives MVI’s) and mapped them across a 3-year actionable roadmap.
Outcome
We supported the client in actioning the roadmap we provided, which saw them not only achieve but exceed their £1m turnover target.
Rokker’s data-driven strategy provided the precise insight we needed to grasp the overall situation. Their detailed roadmap helped us tackle each task effectively, leading us to the desired outcome. They made something incredibly complex look incredibly easy and really helped us to break through our turnover plateau.”
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