Definition – this phase is about understanding the scope of the requirement and creating clear definitions of success to be agreed by key stakeholders. What are we aiming at, over what timescale, using very clear language to articulate the challenges and opportunity as we collectively see them. 

Discovery – once aligned on project vision we move to a Discovery phase, researching all relevant data in a compartmentalized way. In this case the main source of data is gleaned from stakeholder and employee interviews. We use our THRIVE toolset to get a clear view on the existing Employee Value Proposition from both an employer and employee perspective (at this stage we also begin to capture potential gaps in the EVP).  We also conduct some desk-based research (simply validating that we still know what great and contemporary looks like in terms of competitor and best practice EVPs). 

Ideation – In this phase we work with our customers collaboratively to re-build the data. We run a series of ideation sessions pushing the boundaries of the art of the possible. We usea variety of complementary tools to elicit great thinking.  

Create – with all the codified data from discovery coupled with the ideation output we create a Target EVP v1.0 alongside a prioritised list of MVI’s (Minimum Viable Initiatives) in order to achieve this future state. 

Deliver – where required, we work with our customers to roll out the implementation plan (although generally we design the MVIs so that they can be achieved by in house resources / teams)